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Tag Archives for " Five Star Management "

3 Emotions to Add to Your Marketing

People are looking to satisfy emotions before they are looking to understand the science.
Have your marketing team audit your website, emails, and scripts for the three emotions I talk about in the video below and you will make a faster connection.

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Write HEADLINES Not Stories

Before you can educate anyone you need to first grab their attention from the clutter of modern life.
Learning to write HEADLINES will set the stage for the stories that follow in your marketing, your retention, and your relationships.

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3 Questions BEFORE Any Hire

Amazon’s JEFF BEZOS moves at a fast pace and with a focus on the future.
When hiring his teams he often runs them past three questions to ensure they BETTER the group vs detract from the group.
What are your guiding questions when choosing new hires?

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